The Problem
True Co2 creates cannabis oil as an alternative medicinal option for their patients. They wanted to create a mark that differentiated them from their competition in the field, and would still be inviting to prospective patients.
The Solution
After looking at the clients current identity, and comparing it with their competition, it was clear we needed to take a different approach to their visual mark. The final mark is simple, and represents the co2 extraction process of creating the oil from plant matter.
After looking at the clients current identity, and comparing it with their competition, it was clear we needed to take a different approach to their visual mark. The final mark is simple, and represents the co2 extraction process of creating the oil from plant matter.
My Role
Lead Graphic Designer / Art Director
Lead Graphic Designer / Art Director
Competitor Research / Initial Sketches
Instagram Stories
Instagram Posts
Embroidered Hat
T-Shirt