![](https://cdn.myportfolio.com/4d3c51ed-5158-40a6-9f4d-66ffced68cd1/d55ebaa0-1ee0-4cd2-addc-473dfb518d28_rw_1200.jpg?h=6d394232c4d75110735fc2198c38e22a)
The Problem
Partners Coaching Partners is a semi annual event that helps partners of Union Home Mortgage through personal accountability systems driving measurable increases in leads, closings and personal savings, while focusing on work/life balance. The event needed an easy to digest playbook that participants could take notes in while learning how to build a more successful practice.
The Solution
Creating a simple grid system and typographic hierarchy, the spiral bound playbook was a compilation of easy-to-read text with visual aids. The 64-page book served as a valuable learning tool for participants of the event.
Creating a simple grid system and typographic hierarchy, the spiral bound playbook was a compilation of easy-to-read text with visual aids. The 64-page book served as a valuable learning tool for participants of the event.
My Role
Lead Graphic Designer / Art Director
Lead Graphic Designer / Art Director
![](https://cdn.myportfolio.com/4d3c51ed-5158-40a6-9f4d-66ffced68cd1/c9f6dc38-7e7f-48da-92ed-aa0632f640b0_rw_1200.png?h=36c345911c145775a22db72a2842c8d8)
Initial concept sketches / notes for layout and book pacing
![](https://cdn.myportfolio.com/4d3c51ed-5158-40a6-9f4d-66ffced68cd1/ad87602e-cdf9-4bc4-824c-cb8e5bf80a9e_rw_1200.jpg?h=068059b703d12ac779006e6f1564e86c)
Playbook Cover
![](https://cdn.myportfolio.com/4d3c51ed-5158-40a6-9f4d-66ffced68cd1/31beae8f-0cb8-4678-8316-8c740ca81a91_rw_1200.jpg?h=6f05db73bea79f19beb450e7c0fd2db7)
Playbook Spreads